Our Mission: Make our clients fit beyond expectation.
We began Diablo CrossFit in 2005 with a simple mission: to make our clients “fit beyond expectation.” By focusing all of our energy, effort and finances on our mission, the result is a beautiful gym with multiple locations and an amazing community of people exceeding their fitness expectations every day.
CrossFit is growing rapidly and affiliates are opening around the world every day. But, not all CrossFit gyms are the same. Here are the things that we believe make a difference:
The design of the daily CrossFit workout program is the MOST important difference between CrossFits. Too much volume, and you’ll end up sore and possibly injured. Too little diversity and you’ll end up with weaknesses that will disappoint you.
Diablo CrossFit has been programming CrossFit workouts for clients since 2005. Every workout we design is measurable & repeatable: we have collected tens of thousands of results from members. Those results, along with ongoing continuing education by our Coaches, has helped Diablo CrossFit create incredibly effective workout programming for all of our clients as well as our top competitive athletes. You can learn more about Diablo CrossFit’s programming here: Plan D.
The quality of our workout program is measured by the amazing results of our members – come in and talk to them. You can also measure the quality of our programming by our competition performance as a gym in the CrossFit Games – the best Northern California affiliate in the CrossFit Games in 2012.
We have 3 beautiful locations in Pleasant Hill (16,000 sf!), Alamo (3500 sf) and now, Pleasanton! We take tremendous pride in our facilities – outfitting them with the latest functional fitness equipment available. When equipment is worn, we replace it promptly. We have more equipment than we need, so everyone in class can train at the same time – no matter how many people are in class. We have a professional cleaning crew that comes every day. We set aside space, indoor and outdoor for open gym every day. Learn more about our locations here: Locations.
Here, our coaches practice what they preach. Every single coach on our staff, including the owners, were doing CrossFit on their own before becoming a coach with Diablo CrossFit. Our coaches know what the customer experience is like because they were all clients. They are passionate about fitness, nutrition and the CrossFit methodology. They constantly devour information, videos, books, and blogs on everything related to fitness, nutrition and CrossFit. They pursue new Certifications every year. They compete regularly in CrossFit competitions, triathlons, 10ks, Marathons, and more. Learn more about our coaches here: Coaches.
DCF offers more CrossFit classes per week than any other single CrossFit in the world. We also offer classes that compliment your (and your family’s) CrossFit routine: Olympic lifting, strength training, rowing classes, nutrition clinics, CrossFit Kids, specialty skills, mobility & stretching, and yoga. We also have competition/team classes for athletes that train to compete in CrossFit events. For experienced CrossFitters, we also offer open gym, all days most days in most of our locations. More information on our classes here: Classes.
CrossFit is known for its supportive, welcoming and generous community. Attend any CrossFit event or visit a CrossFit affiliate anywhere in the world and you’ll find like-minded people eager to welcome you to CrossFit and share their experiences. Likewise, at Diablo CrossFit, our community is incredibly welcoming and supportive – always willing to offer advice, coaching and encouragement. The Diablo community has become legendary at CrossFit events, dominating the crowds with chants of support for DCF athletes.
The Jones and Howard families have poured their hearts and souls into Diablo CrossFit and it’s amazing community. Jeremy Jones began CrossFitting in 2004 with workouts in his backyard. A few months later he teamed up with a couple of other local CrossFitters including Craig Howard, and together they moved their workouts to a local park and launched an affiliate: Diablo CrossFit. Jeremy and Craig stuck it out by holding down day jobs while teaching classes, and recruiting members to become Coaches.
Diablo soon moved indoors, to a small mechanic’s shed in Walnut Creek. They put out a “Karma Jar” so that members could help cover expenses. As word of mouth spread, Diablo CrossFit grew, fast. Not too long after, Jeremy quit his day job and joined DCF as the head coach.
That’s when things got busy! Diablo CrossFit moved to Pleasant Hill in January, 2009, taking down 4000 square feet. After two short years (and lots of negotiations with the City of Pleasant Hill), they tore down a wall and expanded to 12,000 square feet adding more workout space, showers, roll-out areas, and a multi-purpose room for yoga and CrossFit Kids classes.
In 2011, the partners launched Diablo Fitness Engineering, a functional fitness equipment business. Diablo Fitness Engineering has become the outlet for Jeremy’s multi-purpose functional equipment designs as well as a local warehouse for Northern California CrossFitters and affiliates to purchase equipment without shipping costs.
At the end of 2011, Diablo CrossFit became a true “family business” when the partners’ wives officially joined the business, with Jamie Jones running Diablo Fitness Engineering and Yvonne Howard managing operations and memberships for Diablo CrossFit.
All of the family are avid CrossFitters. It is our passion. And we want to share it with you. Come try us. We know you’ll love it.