GAMES WEEK! Skillz. Instant Coffee. Cold Plunge. Less Intensity. TWA 7.28.25
Diablo members at the 2008 CrossFit Games in Aromas, CA. Diablo CrossFit’s 20 year history is intertwined with the CrossFit Games which began in 2007. We’ve had almost 60 athlete appearances at the Games including Individuals, Masters and Teams. And, our member/fan domination in the stands is legendary.Be sure to watch the 2025 CrossFit Games […]
Simple formula. Skills & Friends. IntraGym Comp is Back! Heavenly. F1. Nature. TWA 7.21.25!
Diablo’s last IntraGym Competition was in February, 2018. Now 7 years later we’re bringing it back!… partner style.(more info below) “It is not the load that breaks you down. It’s the way you carry it.”Lou Holtz THE FORMULA IS SIMPLE. THE EXECUTION IS HARD. If you’ve asked to anyone who seems to “have it all together” with […]
Juliet Starrett
Parking Lot CrossFit to $3m Affiliate, Global Online Mobility Business, Best Selling Author
Bro Sesh. HSA Approved. Skilz. The Chief. TJ is A Boss. Fitness Proof. Force. Blockchain. Mental Junkfood. TWA 7.14.25
Diablo CrossFit & Social ClubThe connections in our community keep us committed to the process.(while benefitting our mental & physical health) Former member Monica Vojtka was in town for a quick visit and dropped in for a workout on Sat with her 7AM crew! “If you spend too much time thinking about a thing, you’ll never get […]
TJ BELGER – 23 Years of Gym Owner Wisdom
Great conversation about the ups and downs of affiliate ownership and TJs keys to success and survival. He shares why he thinks the next 10years may the best in the business.
35YRS!! The Last Mile. BAF 2.0. Kriger. CF Saved Fee Saghafi. 4×100! TWA 7.07.25
Happy 35th Anniversary to my amazing wife and lifetime fitness partner, Yvonne!July 7, 1990Top Left: Vacation ’88ish. Bottom left: Honeymoon in Tahiti. Bottom right: Dating in 1984, age 22.Top Right: Wedding day, 1990! “The last mile is always the least crowded.” James Clear – Atomic Habits THE LAST MILE Last week I told the story of […]
HARD AF. July 4th Schedule. Kip. Bring A Friend Again. Great Wods. Gear Guide. Fear. TWA 6.30.25.
A break at 5k ft. up.The inspiring views were relentless and motivating. The climb was misery. And, it was totally worth it. “Challenges are what make life interesting and overcoming them is what makes life meaningful.” Joshua J. Marine DO HARD THINGS Just got back from a 3-day, 2-night backpacking trip with my 21yo daughter in Yosemite […]
Elite. Not So Elite. Kip With Maddie. Cats, Dogs & HeraldH. TWA 6.23.25
These two iconic photographs of elite athletes from the CrossFit Games in 2013 & 2014 exemplify the marketing power of the CrossFit Games from 2011 – 2018 that led to the explosive growth and popularity of CrossFit (affiliates and training certifications) and redefined the public perception of what it means to be “fit’.Top (L>R): Mat Chan, […]
CF 3rd Place. Community Cup Numbers. My Fav Influencers. TWA 6.16.25
51 Diablo athletes registered for the Community Cup!Today, the “Make-Up” Crew got together to do the workout they missed or, wanted to re-do: 25.1, 25.2 or 25.3. We all started at the same time – and finished together and had a blast doing it. Thanks, Coach Sarah Howard for keeping us organized (and warmed up). “Challenges […]
NorCal Classic – Affiliates Save The Day! Lessons for next year.
We’ll talk about the NorCal Classic; the awesome affiliate experience and the miscues that can be easily fixed for next year.
