We’re Back! Row Smart. Añejo is smooth. No politics. Health care crisis. Trigger Foods. Rudderless. The Week Ahead 4.19.21

“I would rather die of passion than of boredom.”  Vincent Van Gogh

DIABLO CROSSFIT – WE’RE BACK! Thank you to all of our members and our extended community who supported us over the past 13 months. Yvonne and I are pleased to announce that we survived and our business has returned to pre-pandemic status and, in many ways, better than ever. With your support we were able to retain  our staff, remodel our interior, refurbish equipment, acquire new equipment, improve our offerings, create an online service, launch a scholarship program and lower our membership pricing.

Check out our results from Dec 2020 – Feb 2021 vs the same period last year.

  • Visits: + 6%
  • Memberships: – 4.7% (less people coming more often.YES!)
  • Revenue: + 4.5%

I am a strong believer that growth happens after periods of stress: physical, emotional, or intellectual. The pandemic was a test of all three – and I and our business have grown considerably. And, as a result of our effort – our fight for survival – Diablo is stronger, and more prominent than ever in our history.  Thank you. 

ROW CLINIC  Coach Lara is determined to improve your rowing times! If rowing is a weakness, Lara will make it your strength. This clinic is 4 weeks long – 2x a week: Tue/Thu at 6:30PM. Cost: $199. Sign up on the app (Clinics).

DIABLO CROSSFIT ANEJO!  Diablo has a long history of team success at all levels of the CrossFit Games. Our “Anejo” name comes from the Tequila world – and is considered the most refined of all tequilas. In the past, we’ve had as many as 4 teams qualify for the Regional level of competition (Mezcal, Blanco, Reposado & Anejo). This year we all came together as ONE team to represent Diablo. So, I’m proud to announce our 2021 “Diablo CrossFit Anejo” Team Athletes (who very likely have trained with you in class!):

  • Kendra Watters
  • Cynthia Pammet
  • Jillian Robards (alternate)
  • Jackson Miller
  • Jonathan Castro
  • Nick Culum (alternate)

The CrossFit Games Team Quarterfinal competition begins this week! On April 22nd, 4 team athletes (2 men & 2 women) must complete 5 or more workouts in 3 days. If you’d like to come watch and cheer them on, they’ll likely be competing at Diablo from 1PM – 2:30PM on Thu, Fri & Sat.  Stay tuned to our Diablo FB group for more updates.

Good luck Anejo!!

TWEET OF THE WEEK  Fit people are harder to kill.”

PROGRESSIVE PROGRAMMING
The week ahead:

CRAIG’S LIST (Stuff I’m Reading, Listening To or Watching)

Bill Maher – New Rule: Give it to Me Straight  – This is a gem from Bill Maher. “I don’t want politics mixed in with my medical advice” .. “Talking about obesity has become a 3rd rail.. We would literally rather die.”

Exercise: The Key To “Superaging”  – Lisa Barrett, Professor of Psychology at Northeastern U. Really good one on the effect of exercise on the aging brain. Yvonne sent this one to me. Watch the 10m video interview. “The parts of the brain that regulate memories also contribute to emotional and physical health,” Barrett says. “The best thing you can do to improve your emotional health, she suggests, is improve your physical health: get enough sleep, exercise vigorously and eat well”

T-Nation: 5 Signs You Don’t Really Want To Lose Fat – Really good one from T-Nation. The bottom line is that new nutrition habits are brutally hard – and akin to fighting an addition. Especially when it comes to Trigger Foods

Freakonomics Radio #465 – How To Fix the Hot Mess of US Healthcare – If you’ve got an hour and you want to learn about why health insurance is so expensive in the US and why nationalizing our Health care might not be the best solution – listen to this excellent, objective analysis – a really simple break down of our system and the problems.

Exercise may strongly protect against poor Covid-19 outcomes. File this one under “obvious”, but the truth is that just moving more is helpful to recover from CV19. I’m hopeful that more data will come and our Govt will talk about this as Bill Maher pleads in his video above. Here’s the link to the actual study: Physical inactivity is associated with a higher risk for severe COVID-19 outcomes: a study in 48,440 adult patients

Make it an awesome week.

Craig